Free Design Consultation & Estimate
We offer Free Estimates & Design Consultations.
IID is your Outdoor Living Specialist; experts in the design and installation of Pavers for Driveways, Patios, Pool Decks, and Walkways. We also specialize in Artificial Grass, Putting Greens, Retaining/Freestanding Walls, & all your Outdoor Living needs (Outdoor Kitchens, BBQ Islands, Fireplaces, Fire Pits, Water Features, Pergolas, Landscape Lighting & more). With our in-house design center we offer a wide variety of professional landscape design services, including Concept Plans, HOA Plans, Full Designs, 3D Renderings & more.
INSTALL-IT-DIRECT was born in 2009 and has been thriving on their innovative, yet simple business model: Hire only the best crews in the industry in each trade (i.e. Pavers, Synthetic Turf, etc.), recruit them to our team, implement extremely efficient methods with every process, and in turn, pass the savings onto you!
Several members of our Team worked for one of the largest Paver/Synthetic-Turf/Design companies in the United States for over 6+ years absorbing as much knowledge/experience as one could absorb.
In our discovery process, we found many opportunities to make the system better, much better! We exposed the fact that all of the companies buy their material from the same manufacturers and most of them subcontract the work out to the same group of installation crews which contain all different levels of experience.
Bingo, why not go DIRECT to only the best crews in the industry with 25+ years of experience, employ them exclusively to our team, implement extremely efficient methods with every process, which will eliminate the unnecessary overhead, and in turn, pass the savings onto you.
We offer Free Estimates & Design Consultations.
We are a 100% transparent company and play absolutely no games, we have no sales pitch and don’t try to “sell” you anything. We simply provide you with all the information to make the best decision on your investment and provide you with one price, that being our best price. That’s it.
Our business methods and procedures are extremely efficient, which means we are able to eliminate the costly/unnecessary overhead and pass the savings on to you. Our #1 source of advertising is word of mouth from our Happy Customers, which is free and pays it forward to you!
Our 100% satisfaction rating and 100's of 5 Star Reviews that can be viewed on Yelp, Google, Houzz, Angie's List, HomeAdvisor, Facebook & more..
We operate our company 100% by the legal code of the CSLB, BBB, EDD, and the IRS. Employee's of INSTALL-IT-DIRECT are covered under our Worker's Comp and General Liability Policies. This should provide you with added assurance/confidence as you would be completely covered if anything unexpected should occur during your project.
Our Crews specialize in their individual trade and that is all they do. (i.e. We have Dedicated Paver Crews, Dedicated Artificial Grass Crews, Dedicated Landscapers, Dedicated Irrigation Specialists, etc.
Shawn is originally from Pasadena, then moved to San Diego to attend San Diego State University. He graduated with a degree in Business Management in 1999. Shawn’s professional career consists of 15 years in the Mortgage and Real Estate Industry and 5 years of experience in sales, operations, and management where he directed two REO construction companies from 2009-2013. Shawn has been with Install It Direct since 2014. He designed and managed over 250 turf and paver projects and is ICPI certified.
Shawn is an avid sports fan and likes to spend his free time on the golf course, at the beach, in the gym, camping, hiking, and spending time with his wife and two young daughters.
Brittney’s story starts up in the cold mountains of South Lake Tahoe, where she spent her childhood days swimming on the lake, hiking through the mountains, playing in the snow and truly developing her love for everything nature. After her high school years, she made the 10-hour journey to sunny San Diego to attend San Diego State University, where she secured a degree in Environmental Sustainability, and has called this place her home ever since.
She started out her career in the start-up sector with two different companies. One was a company that was developing an energy system that uses algae to power your home’s electricity. The other was a company that is developing an atmospheric water generator that can condense water out of the air using no electricity and no moving parts. Brittney then took the next step and got a job in the San Diego solar industry. After developing more skills in the renewable energy industry her interests shifted back to water conservation, which has led her to INSTALL-IT-DIRECT.
Most importantly, Brittney is a real person, that’s had a real passion for creating a sustainable future since she was a teenager. She looks forward to meeting you!
James was born and raised in San Diego and installed and supervised for a landscape construction company for 5 years. James studied business management and golf operations at The Golf Academy of America. In his free time, he loves to get out on the golf course, head to the beach, go to the gym or just relax at home. James looks forward to assisting you with your upcoming transformation!
Steve has been a San Diego resident since 1955. He attended Mater Dei High School & later earned a degree in business administration at Southwestern Community College. Steve’s first career spanned 23 years in the B2B contract office supply industry. He owned & operated his own swimming pool construction company designing, planning, and building pools from 2006 to 2010 & has recently earned his certificate of mastery as a project management professional.
Steve spends his free time golfing, skiing & regular workouts at his local gym.
Background on Emily: Her parents are originally from South Africa. Her father is an architect, which she does have his visions. Emily, with her mother and her father, also raised Andalusian Horses for over 30 years. She moved to San Diego in 1994 and has been here ever since. She then moved to North County San Diego in 1999 and loves it.
Emily opened her own mortgage and Real estate business in 2002 until 2014 but wanted to get back in to more of the design side of things, so in 2015 she entered the Outdoor remodeling industry. She has had great success in this industry in the last 3 years and really loves what she does. Emily loves to see her clients light up when they see the final project in the ground, and the happy times they will enjoy in their new remodeled spaces!
She recently found the love of her life. They were married in 2016 and she could not do it without him!
Emily looks forward to meeting you and making your front and or back yard a dream you will love spend time in!
Brandon was born here in San Diego, CA. He moved to Riverside County for a while and went to High School in Murrieta. After attending some time at Orange Coast Community College, he decided he wanted to work in the construction field that he grew up his whole life around. He got a job with a Masonry company and began to learn the industry.. after a couple years of that, he moved back to San Diego and started to work for his uncle’s concrete company. Brandon started out in the field, learning the different general construction trades (concrete, pavers, all different kinds of walls, irrigation, design, etc) and by the time he left, 15 years later, he had a hand in running the company. When it was time for a change, he had an opportunity to work for Install It Direct and he took it. Been an awesome experience ever since and Brandon doesn’t see himself working anywhere else.
Casey is a Minnesota Native, and graduated from Metropolitan State University with a major in both Business Management, and Accounting degrees and a minor in Construction Management. He moved out to sunny San Diego in 2009 and has worked as an accountant for 2 years, and residential remodel for the past 7. He has tremendous passion for design in outdoor living and managing his jobs. In his personal life he enjoys surfing, taking his Great Dane to the dog beach and enjoying his new marriage with his wife.
Justin was born and raised in San Diego and worked over 10 years in the freight industry. He’s a sports fan and spent most of his childhood on the baseball field and riding dirt bikes. When Justin isn’t working he spends his time with his son, daughter, and wife. They enjoy bike rides, beach days, and camping trips together. Justin is excited to assist you on your upcoming home project!
Will Thrower is true California Native. Born and raised in the San Francisco Bay Area, he relocated to Orange County in 1991. He graduated high school and moved on to UCI’s Extension Program studies in Kinesiology and Athletic Training. He spent 6 years as an Athletic Trainer working for both amateur and professional sports teams. He transitioned into the construction industry in 2004 working for Pella Doors and Windows. His path led him to one of the largest paver companies in the US where he gained many years of valuable knowledge in both design and installation management.
Will has a 7 year old son and currently lives in San Clemente. He is an avid enduro mountain biker, riding at least 3 times a week and will be the first to tell you he really should surf more.
A little background on Pamela. She has been a San Diego resident since 1970, originally from Pennsylvania. She is proud to say her father served in the Navy for over 20 years and his service brought Pamela’s family to San Diego after 4 years in Guam. Pamela has been blessed with four wonderful children who mean everything to her! Family, friends and anything outdoors are a few of her favorite things! Her professional career consists of 17 years in the Mortgage Business, 10 years as a Floral Designer and she had an opportunity to Manage and Bartend in the Food Service Industry for 8 years.
I guess you can say she loves helping people: from assisting a new bride and groom with their Special Day to helping that very same family buy a home and to now working with those homeowners to design an amazing transformation for years to come!
Dakota is a Southern Californian native who passionate about the environment, the planet and humanity who believes that life is a gift that must be lived to fullest potential each day.
Born and raised in San Diego County. Attended Cal Poly Pomona and graduated with a degree in Landscape Architecture and a minor in Irrigation Design. Prior to Cal Poly, Dustin studied Architecture at Palomar Community college in San Marcos to later transfer into Landscape Architecture.
Dustin’s experience within the landscape industry has been focused in multiple areas from landscape maintenance, nursery experience to custom landscape designs.
As far as hobbies, Dustin is an outdoor enthusiast and enjoys snowboarding, golf, off-road racing, hiking, and spending time with his daughter.
Lidia is from Brazil she has lived in the USA since 1999. She earned a degree in Physical Science with a major in chemistry. Her family was in construction, starting with her grandfather, who built bridges in Brazil.
Lidia is happily married and has 2 amazing children. They are her everything. Her husband is a worship pastor, she attends church regularly.
One her days off she likes to BBQ and go to the beach in the summer time for relax and fun.
Born and raised in Clinton Connecticut and a 1986 graduate of Jacksonville University, Jacksonville Florida.
Ron started in the Paver and home Improvement Industry in 2003 with System Pavers. In eight years at System Pavers he had Project Managed, Designed/Estimated and also was Construction Manager.
Having worked with Tim Thomas and Luke Whittaker at System Pavers and sharing the same philosophy for exceptional client satisfaction, it was an easy decision to come on board with Install It Direct in 2010 during the founding years of the company.
It has been a pleasure being part of the building blocks of such a great organization. Ron has shared many rolls as we have grown from the three of us conducting monthly meetings at a coffee house to a new office location with a team of Design and Estimating Consultants. His current position at Install It Direct has parlayed his past experiences and applied it to chatting with future clients regarding their project needs and arranging their free Design and Estimate Consultations.
Despite our great online presence and our vocal clients on social media, Install It Direct is still very much as we were in the beginning, a team of great individuals coming together as a family to serve our clients.
Elated to become a father at the age of 47, Ron spends his spare time learning how to be a kid again and polishing his new Razor Scooter. LOL.
Originally from Los Angeles, Tim graduated from SDSU in 1988 with a business degree in marketing. He was brought up in a construction environment, his father and grandfather were longtime general contractors, building pools and amazing custom homes. Tim’s father was actually a contractor to the stars selling amazing projects to such famous names as Steve McQueen, Raymond Burr, Edward Platt, Bobby Sherman, and Micky Dolenz.
Tim owned several businesses including a triathlon store (Tri-Sport in San Diego, La Jolla & Del Mar from 1989-1996), a bar and grill in Pacific Beach (Garnet Grill), and spent 8 years in the wireless telecom industry.
Tim is a former competitive swimmer, runner, and pro tri-athlete, including 8 iron-mans, over 15 marathons, and over 100 other running events/triathlons. He has 2 wonderful children.
If you have any questions, please feel free to call Tim at 760-579-3833.
Graduated from Cal Poly University in San Luis Obispo with a double major in Biomedical Engineering and Statistics. After graduating, Luke worked for GenProbe, a biotech company located in San Diego, Ca. He realized that his passion for people, innovation and his entrepreneurial spirit were not being fulfilled. He changed directions to the outdoor design and renovation industry where he worked for one of the largest Pavers/Synthetic-Turf/Design Companies in the U.S. He started in Sales/Design and worked his way up into management learning and gaining as much experience/knowledge as he could absorb. The next step was to follow his passion and create a better system.
INSTALL-IT-DIRECT was born in 2009 and has been thriving on their innovative, yet simple business model: Hire only the best crews in the industry in each trade (i.e. Pavers, Artificial Grass, etc.), recruit them to our team, implement extremely efficient methods with every process, and in turn, pass the savings onto you!